San Diego Startups — ShowUHow

ShowUHow

ShowUHow offers manufacturers and retailers a series of web and mobile video product guides for every stage of the customer lifecycle, including pre-sales, installation, feedback and retention. Led by Founder and CEO Kim Folsom, ShowUHow has raised $3M from Syncom Venture Partners.

San Diego Startups — FashioningChange

FashioningChange

FashioningChange Fashioning Change is a shopping experience that gives you stylish eco-friendly and ethical alternatives to popular name brands lacking social responsibility practices. Shoppers enter the name brand they like and FashioningChange gives you eco-friendly alternatives based on style and price point. FashioningChange was founded by Adriana Herrera and is a Founder’s Institute graduate.